THIS IS A PROGRAMED SHIFT.Shift 1 left for a value writed in LCRW.It is a common use in a IAR C compiler.
EG: /* Enable receiver and transmitter */
UCSR0B = (1<<RXEN)|(1<<TXEN);
/* Set frame format: 8data, 2stop bit */
UCSR0C = (1<<USBS)|(3<<UCSZ0);
}